Brand Information Section

Brand Information:

When a new user signs up, they are automatically redirected to the Boards section. Once the user clicks on "Brand Profile" in the navigation bar they simply enter their brand name, website URL, and click "Generate" to begin the profile creation process.

Upon clicking "Generate" Sightly uses generative AI to scrape the web for data on the brand and identify attributes that will be used to fill in brand information. After the information is generated, it can then be edited to the user's specifications. The following items are generated using AI:

• Website URL

• Twitter handle

• Industry vertical

• Key terms

  • The generated terms are suggested as individual pills. Users can add their prefered terms using the + icon or use the "Add All" button to utilize all the key terms generated.

  • Users can also use the "Clear All" button to reset the key terms and generate new ones

• Mission Statement

• Vision Statement

• Value Statement

Note: The AI may fail to return some fields due to technical errors or lack of relevant information on the internet for a given brand. This might be common for brands that do not have relevant content on their website or brands that have no website.